Information Technology
Kelly creates content that demonstrates thought leadership and ultimately drives IT decision-makers to make smart purchases. She’ll interview your in-house team and craft stories that help your targeted audience understand the value of your company’s product or service.
Here are some samples of Kelly’s IT work.
Article: Data protection becomes a priority as hotels lean into digital transformation
“While hotel security once meant locking doors, monitoring security cameras and patrolling the premises, in the digital era, it also includes protecting data.”
Read the article at HotelDive.com.
White paper: A fortress for cloud security
Adaptation to the changing landscape of cyberthreats is paramount to the security of sensitive data and intellectual property. Especially for the life sciences industry, protecting data is paramount.
Read the white paper on the Revvity Signals website.
Article: Unlocking the power of quantum memory: consequences for data security
“As quantum computing technology evolves, malicious actors could leverage its potential to decrypt stolen data if left unchecked.”
Read the story on Northrop Grumman’s website.
White paper: How biotechs can use IT best practices to enable growth
“If you follow IT best practices from Day One, your intellectual property will be protected, and your team will only be limited by science, not technology.”
Read the white paper: iuvo Technologies.
Article: Understanding identity security
“For large companies with tens of thousands of employees and potentially thousands of applications, manually identifying and addressing access issues is not only time-consuming and complicated, but the ability to do it effectively has moved well beyond human capacity.”
Read SailPoint’s sponsored content at Fortune.com.
Blog post: How digital tools enhance military family readiness
“Technology is pivotal in empowering military families to thrive in adversity.”
Read the ghost-written story on the Leidos website.
Video: Transforming tech debt
“Tech debt can be the result of intentional trade offs, unintentional mistakes, or uncontrollable changes in technology or the business. In a lot of ways, technical debt is like building a house.”
Kelly helped develop the concept, and she wrote the script for a sponsored video about technical debt. Watch the video by Amazon Web Services (AWS) and Vox Creative at The Verge.
Video: How does quantum computing work?
Kelly wrote scripts and provided creative direction for a series of videos about quantum computing.
Sample of Kelly McSweeney’s script writing and creative direction
White paper: Emphasizing the human dimension amid digital transformation
“While digital transformation has been around for more than a decade, the pace of technological innovation and the velocity of adoption have significantly increased since the global pandemic introduced its own sets of challenges and opportunities.”
Read Korn Ferry’s white paper here.
Report: Growth means composability, brick by brick
“By making change simpler, a composable approach reduces technical debt—the cost of extra technical work when teams use shortcuts to meet deadlines, prioritizing speed over design.”
Read Suse’s sponsored report at MIT Technology Review.